The web has been playing a role in how many restaurants are attracting customers. Read on to discover stats about online marketing and how impacts your restaurant.
You've probably noticed that it's 6x harder to attract new customers than please loyal ones. So, how do you please the new customers coming to your website? Here are a couple of stats to keep in mind:
- 64% of restaurant owners are using internet marketing because of increased exposure and profitability
- 32% of customers would like directions on a restaurant website
- 38% wanted menu selection and pricing on a restaurant website
- 70% of adults are more likely to visit a restaurant that offers locally-produced food
- 84% of consumers say they've researched a restaurant online before dining there
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